Elisabeth Cardin 

Elisabeth Cardin is Vice President of Sales Planning, Operations & IT at Yellow Pages Canada. In this role, she leads strategic initiatives that drive operational excellence, foster cross-functional collaboration, and enhance organizational performance. With deep expertise in analytics, sales operations, and marketing, Elisabeth has led transformative efforts to streamline processes and elevate the customer experience.

Her leadership is defined by a data-driven mindset and a strong commitment to continuous improvement, positioning her as a key contributor to YP’s mission of empowering Canadian businesses through innovative digital marketing solutions.

Ms. Cardin holds a Bachelor’s degree in Mathematics from Université de Montréal and a Master’s degree in Modeling and Decision-Making from HEC Montréal.