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Yellow Pages Warns Of Increased Activity by Fraudulent Companies

Montreal (Quebec), April 9, 2015 – Yellow Pages, a leading digital media and marketing company, is warning businesses across Canada of a recent increase in solicitations for advertising by companies who are fraudulently representing themselves as Yellow Pages.

The scam involves: a request to fill out a form with an “update” to business information or a person(s) representing themselves as Yellow Pages who request business information and a signature from business owners. One such company operates as “Yellow Holdings Ltd.” – it uses the supplied information to send business owners a fake invoice for a specified amount of money which will sometimes be accompanied by false threats of collections.

“These fraudulent activities have absolutely no connection to Yellow Pages,” states François Ramsay, Senior Vice-President, Corporate Affairs of Yellow Pages. “We encourage businesses to read all correspondence carefully and to contact our Customer Service team directly at 1-877- 909-9356 should they wish to verify the legitimacy of any correspondence.”

The company also urges anyone who does receive a fraudulent invoice to report these incidents to the Competition Bureau of Canada at 1-800-348-5358 and the Canadian Anti-Fraud Centre at 1-888-495-8501. Those who suspect they may be victims of such a scam are encouraged to contact the local chapter of their Better Business Bureau for assistance.

Business owners can view tips and resources for preventing fraud on Yellow Pages’ website at: businesscentre.yp.ca/learning-centre/fraud-prevention .

About Yellow Pages
Yellow Pages Limited (TSX: Y) is a Canadian digital media and marketing solutions company that supports local economies by helping neighbourhood businesses reach new customers and foster stronger relationships with existing clients through its various media and products. Yellow Pages holds some of Canada’s leading local online search properties includingYP.ca™, RedFlagDeals.com™ , Canada411.ca and YP NextHome. The company also holds the YP, YP Shopwise, RedFlagDeals and Canada411 mobile applications and Yellow Pages™ print directories.  Yellow Pages is also a leader in national digital advertising through Mediative, a division of Yellow Pages devoted to digital marketing and performance media services for national-scale agencies and customers.

For more information, please contact:

Fiona Story
Director, Public Relations and Corporate Communications
(514) 934-2672
fiona.story@yp.ca

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