Yellow Pages Limited Board of Directors Recognized For Best Practices in Governance
Montreal (Quebec), April 2, 2015
– The Board of Directors of Yellow Pages Limited, a leading digital media and marketing solutions company in Canada headquartered in Montreal, has been recognized by the corporate governance sector for best practices and actions.
Les Affaires newspaper, in collaboration with the Institute of Corporate Directors (Quebec Chapter), the Collège des administrateurs de sociétés and the Institute for Governance of Private and Public Organizations (IGOPP) highlighted the best practices of the Board of Directors of Yellow Pages Limited in the management of crisis situations at the Grande soirée de la gouvernance Les Affaires held on April 1st in Montreal. The Boards of Directors of Yellow Pages was among those of three companies honoured for distinguishing themselves over the course of the last few years, particularly in their management of leadership transition.
After a new board of directors was appointed to Yellow Pages (then Yellow Media) in 2013 following the company’s recapitalization, the company was shortly thereafter faced with the departure of its CEO.
The Board undertook a global search to recruit a new CEO to lead Yellow Pages, with the company under the interim leadership of the Chairman. Ultimately the executive search lead by the Board of Directors lead to the recruitment of Julien Billot, an executive with a record of successfully leading digital transformations in traditional media companies. The company has since implemented a return to growth plan that has placed Yellow Pages in its strongest position for success in the company’s path to digital transformation.
“On behalf of the Board of Directors of Yellow Pages, we’re honoured to receive this recognition,” said Robert F. MacLellan, Chairman of the Board of Directors of Yellow Pages Limited. “We’re pleased that the result of our collective efforts has moved the company forward. Allowing time for recruiting was instrumental in finding the right person in Julien Billot for the position. Since his appointment, the digital transformation is truly taking hold and Yellow Pages continues to grow quickly and successfully in this area.”
The recognition is the result of a collaboration between Les Affaires, the Institute of Corporate Directors, the Collège des administrateurs de societies, and the Institute for Governance of Private and Public Organizations to highlight the best practices in governance in Quebec.
The Yellow Pages network of digital media properties sees over 1 million visitors each day. Over 50% or $440 million of Yellow Pages’ total annual revenues are now derived exclusively from digital products and services.
About Yellow Pages Limited
Yellow Pages Limited (TSX: Y) is a Canadian digital media and marketing solutions company that supports local economies by helping neighbourhood businesses reach new customers and foster stronger relationships with existing clients through its various media and products. Yellow Pages holds some of Canada’s leading local online search properties including YP.ca™, RedFlagDeals.com™ , Canada411.ca and YP NextHome. The company also holds the YP, YP Shopwise, RedFlagDeals and Canada411 mobile applications and Yellow Pages™ print directories. Yellow Pages is also a leader in national digital advertising through Mediative, a division of Yellow Pages devoted to digital marketing and performance media services for national-scale agencies and customers.
Director, Public Relations & Corporate Communications